What’s your assumption path?
The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. And don’t settle. (Steve Jobs)
How do you find love? [...] Continue Reading…
Selling is not enough
You have a business. It’s starting to sell products. Money’s pouring in like never before. Everything’s fine, right?
Well, it depends.
It depends on what your profit margins and customer [...] Continue Reading…
You already know what’s broken
No matter what you do for work, you have insight into a problem (or many).
You probably understand the market, the customers and the issues your employer is [...] Continue Reading…
Figure out the black box first
When starting a project, it’s normal to first want to do the things we’re comfortable with.
Too many teams assume that the thing they’re working on will just sell [...] Continue Reading…
Learn to reverse engineer success
I didn’t know how to write music when I started playing an instrument. By studying patterns from popular songs, I learned to write my own.
I didn’t know how to [...] Continue Reading…
Is your idea really ready?
No matter what you do when you initially set up a business, it should be about making or breaking your model. Whether you’re building a product, selling to customers [...] Continue Reading…
Pick the right competitors
No matter what kind of product you sell, you’ll always have – sooner or later – competitors. You get one chance to decide which competitors you want when you [...] Continue Reading…
Close in on your passions
What can you talk about for hours? What could you see yourself doing if you were filthy rich? What are you passionate about?
What do you do for work? Is [...] Continue Reading…
21 lives is a digest of hand-picked lessons and stories meant to inspire and expand your mind. Together, we'll see what Babe Ruth, JFK and my dad can teach us about business, work or, maybe even, life. We can do more. My personal goal is to inspire action towards whatever you wish to do with your life. 
